strypey, Marshall McLuhan wrote books and taught students about his theories of media for decades, and is widely known as "as the father of modern media studies";
https://ama-toronto.com/inductees/marshall-mcluhan/
Phrases he coined are so quoted they've become cliches; like "the global village", and most famously "the medium is the message".
What is the message of the fediverse as a medium?
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