Impressions are important, and Cybersyn projected an unhelpful technocratic elitist aura that was in the end seized by its opponents and helped in ending the whole thing.
Morozov pushes the narrative that the reason the experiment failed was all because of the “evil capitalist West” interference but, IMO if it was that great it would endure whatever was thrown on it.
It is always the same, developers (innovators) build #products that satisfy themselves, not #people they are supposedly developing it for.
And people are not only symbolically more important, they are realistically much more important than technology. Especially in a revolution.