brad262run,
@brad262run@mastodon.online avatar

“You don’t want to consider your shoe something you’re going to throw away, and that’s a long-term change. It’s a mental model that needs to change for us to keep building all the products of the future”
“Products should really be made the same way plants grow: Build it so it’s regenerative, it’s circular”

The problem with your ? They’re built to last too long https://www.washingtonpost.com/climate-solutions/2024/04/01/plant-based-sole-sneaker/

brad262run,
@brad262run@mastodon.online avatar

“estimated that of the 23.5 billion pairs of that are produced each year throughout the world, 95% of them will end their life as landfill waste. This equates to around 20 million tons of waste every year
The footwear industry has yet to come up with an adequate solution to this problem”

Here’s “a performance shoe designed to be recycled at the end of its life, without compromising the quality or performance” https://athleticsweekly.com/products/easier-recycling-the-asics-mirai-1039977256/

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