@elonmusk@elonmusk promotes all his companies in his own personal name for the most part. Even after purchasing one of the most iconic platforms in Internet History, he is killing its existing brand name too, proving this Billionaire doesn't look at marketing beyond his name
This isn't necessarily bad. Just maybe partly explains this bizzare renaming event. All his companies don't have/need marketing, mostly promoted either through their actions by the media or in Musk's name