I don’t want to give Reddit any traffic so I’m reposting the content here:

Hi all,

I’m u/venkman01 from the Reddit product team, and I’m here to give everyone an early look at the future of how redditors award (and reward) each other.

TL;DR: We are reworking how great content and contributions are rewarded on Reddit. As part of this, we made a decision to sunset coins (including Community coins for moderators) and awards (including Medals, Premium Awards, and Community Awards), which also impacts some existing Reddit Premium perks. Starting today, you will no longer be able to purchase new coins, but all awards and existing coins will continue to be available until September 12, 2023.

Many eons ago, Reddit introduced something called Reddit Gold. Gold then evolved, and we introduced new awards including Reddit Silver, Platinum, Ternium, and Argentium. And the evolution continued from there. While we saw many of the awards used as a fun way to recognize contributions from your fellow redditors, looking back at those eons, we also saw consistent feedback on awards as a whole. First, many don’t appreciate the clutter from awards (50+ awards right now, but who’s counting?) and all the steps that go into actually awarding content. Second, redditors want awarded content to be more valuable to the recipient.

It’s become clear that awards and coins as they exist today need to be re-thought, and the existing system sunsetted. Rewarding content and contribution (as well as something golden) will still be a core part of Reddit. We’ll share more in the coming months as to what this new future looks like.

On a personal note: in my several years at Reddit, I’ve been focused on how to help redditors be able to express themselves in fun ways and feel joy when their content is celebrated. I led the product launch on awards – if you happen to recognize the username – so this is a particularly tough moment for me as we wind these products down. At the same time, I’m excited for us to evolve our thinking on rewarding contributions to make it more valuable to the community.

Why are we making these changes?

We mentioned early this year that we want to both make Reddit simpler and a place where the community empowers the community more directly.

With simplification in mind, we’re moving away from the 50+ awards available today. Though the breadth of awards have had mixed reception, we’ve also seen them - be it a local subreddit meme or the “Press F” award - be embraced. And we know that many redditors want to be able to recognize high quality content.

Which is why rewarding good content will still be part of Reddit. Though we’d love to reveal more to you all now, we’re in the process of early testing and feedback, so aren’t ready to share official details just yet. Stay tuned for future posts on this!

What’s changing exactly?

Awards - Awards (including Medals, Premium Awards, and Community Awards) will no longer be available after September 12.

Reddit Coins - Coins will be deprecated, since Awards will be going away. Starting today, you’ll no longer be able to purchase coins, but you can use your remaining coins to gift awards by September 12.

Reddit Premium - Reddit Premium is not going away. However, after September 12, we will discontinue the monthly coin drip and Premium Awards. Other current Premium perks will still exist, including the ad-free experience.

Note: As indicated in our User Agreement past purchases are non-refundable. If you’re a Premium user and would like to cancel your subscription before these changes go into effect, you can find instructions here.

What comes next?

In the coming months, we’ll be sharing more about a new direction for awarding that allows redditors to empower one another and create more meaningful ways to reward high-quality contributions on Reddit.

I’ll be around for a while to answer any questions you may have and hear any feedback!


thanks for posting here. I have no idea who the venkman01 is but the way they worded that post is borderline cringe


Official reddit posts are always cringey. They unironically call people “Snoos”.



Anyways, who has time and energy to read such a dumb, way too long post?



BuckRowdy, avatar

I will say one thing. At least he didn’t use a cringe gif in the post.

Paradox, avatar

What, you don’t like 3 gifs per line?

BuckRowdy, avatar

It feels forced and inauthentic. For a little while posts seemed like they followed a template and to be honest many of them were just embarrassing that an adult posted them.

I am pretty upset that they are removing awards from past posts because I’ve given out 455 golds, 125 platinum, and 200 community awards and now those posts won’t carry those badges anymore. I just don’t understand that.

Also, are you the same person that created the Fast Report Userscript for reddit? It was a godsend for the 9 months or so that I was aware of it. I created a ban bot for which that tool was an essential part of the workflow. Anyway, that’s all over now. Lemmy’s API looks to be much , much easier to work with than reddit’s so I haven’t found any roadblocks whatsoever to moving my entire presence here so that is my current plan.


How can you see how many awards youve given out on Reddit?

BuckRowdy, avatar

It’s on your profile page on old reddit.

Paradox, avatar

Yup, that’s me. I’ve got some lemmy scripts in the works too. Here’s one that sets your language automatically when posting, and let’s you use command enter to post on a Mac

Fast report has been updated, removing the botdefense 1 click submit. Funny thing is, I wrote fast reports to make using a bot on rAndroid easier

BuckRowdy, avatar

I’m an 11 year user, but I don’t see myself using the site much longer, or if I do, continuing in the same way that I used to. I’ve modded probably 150 or more different subs in my time. All good things must end.


Of course it’s cringe. Wankman can’t even spell his own username correctly.


Yeah, “sunsetting” is such trash corporate speak.


That means it’ll come back soon, right?


Right, Anakin?


This made me realize I spend too much of my life reading and writing trash corporate speak because I breezed past most of this as yup, seems normal lol.


I’m so sorry. You should spend more time here, where everyone uses language in a completely classy, sublime, and not-at-all-ungrammatical-ever way.

SubArcticTundra, avatar

Yeah, next they’ll say it’s time to ‘say goodbye’ to awards. thanks, I’m 6

Nitrate55, avatar

Corpo scum are allergic to saying exactly what they mean, so they insist on hiding their intent behind flowery words that sound “good” to them. I guess they think that if they use weasel words, it’ll soften the blow when they decide to strip out features and further destroy their platforms.

Tak, avatar

The best way to exploit people is with a silver tongue.


It’s not an allergy, it’s hiding punches. It’s concealing the fact that they’re fucking you in the ass by telling you it’s just a penis-based prostate exam, and that you’re the one being weird. It’s gaslighting.

It’s one of the things I hate most in our capitalist dystopia.


Also he is using it wrong because “sunsetting” means a slow winding down. You know, because the sun doesn’t instantly turn off.

But they basically literally just suddenly turned off gold today, without any pre warning.

They have basically sent a message to everyone telling them they’ve already done it.


– if you happen to recognize the username –.

Lol no one knows or cares who you are


Sunsetting? Winding down? What are they? Dolores Ambridge? It sounds like they are sugarcoating a syrup.

morrowind, avatar

It’s just bog standard corporate speak. Just disrespect everyone by sugarcoating it instead of being direct.

SomeoneElse, (edited )

Here’s the top comment and a few replies. There’s a lot like this:

You’re just taking coins, that we’ve paid cash for, with no consideration? Not even going to give us the equivalent value in premium time for our existing coins and coins we are going to end up not getting?

What a shit way to do things. It’s like they want to alienate the users who gave them money in the past

Exactly, this genuinely is the worst way I have EVER been scammed in my entire life.


Which is why rewarding good content will still be part of Reddit. Though we’d love to reveal more to you all now, we’re in the process of early testing and feedback, so aren’t ready to share official details just yet. Stay tuned for future posts on this!

“Super-upvotes” will cost real money. There will still be normal upvotes of course, but content creators (and Reddit, of course) will be able to get real money. It’ll be like YouTube or Twitch and people will make Reddit a full-time gig.

It’ll start a commercialization wave that just results in clickbait and celebrities controlling the culture.

It’ll make them money though, and that’s all they care about.


If I was a VC, I would want a glut of ad-sensitive, lowest common denominator users. Think your Aunt on Facebook, or your sister on VSCO, or your young nephew on TikTok. I don’t think those people are necessarily attracted to the overall community attitude(s) currently on Reddit.

I would never call the ex-Hacker News/Digg Redditors smart. But.

Those users do have certain proclivities that make them EXTREMELY unattractive to investment dollars. Strong interest in anti-mainstream topics, including the 3Ps (Privacy, Piracy, and Pornography) doth not good ROI make. This exodus of users and elimination of features, outside looking in, seems like a misstep. I’d be skeptical.


I’d have a hard time believing that anybody still on reddit isn’t like that.


Very true. It seems like a solid plan to flush the current users and replace with more gullible ones.

kingthrillgore avatar

With the collapse of social media, there's not going to be many new users to claim.

Justas, avatar

Very often in such schemes the old users leave and the new ones never come.


That 3P hits too hard haha


Wonder how that’s going to work with this

1chemistdown avatar

I cannot image how shitty it will get with bot farms contributing and upvoting AI generated shit for people too dumb to know they’re being fed BS.


Why even involve users? Bots posting AI generated stuff. Upvote bots upvote, comment bots comment and repost bots repost. Its the ciiiiiircle of life…

Nitrate55, avatar

Can’t wait for all of reddit to become identical to r/SubredditSimulator


Sounds like my Facebook feed.


Well, with many of the site’s top contributors having left, much of the more informative content can then be written by Reddit’s own AI. Throw in a few bot upvotes for visibility and watch the tips come in from the remaining people who don’t have a clue what’s going on.

I could see that bringing in revenue. That’s money straight from the users into Reddit’s pocket.

AnonymousLlama avatar

The worst part is that some generated AI looks exceptional, so bad actors posting it without saying it's AI art would trick most people, anything for engagement I guess..

1chemistdown avatar

Not speaking towards Art. I’m talking about llms making posts for Reddit by bots feeding them stuff.

Skray avatar

Based on the language where they say there is something coming in the future, I would bet it's that system.

They want to invalidate all existing awards so they cannot be used to give people money under the new system and likely also remove the premium feature of getting awards for free.

People who want to reward content creators will pay for premium and awards instead of just premium now.


I don’t disagree. I’m not sure how that generates revenue for Reddit though. Unless it’s their attempt to capture content creators like YouTube. Or is it more like an onlyfans type idea where people pay the creator personally through the system and they system just takes their cut.

Eh. Whatever. I’m no longer on Reddit. It I’m mildly entertained by the drama.


In the coming months, we’ll be sharing more about a new direction for awarding that allows redditors to empower one another and create more meaningful ways to reward high-quality contributions on Reddit.

I wish I had some better alternatives for the Ukraine related content, because the magazines & communities here are definitely not sufficient, and I'm not going to get Telegram and dig through all of that garbage.


Doesn’t Al Jazeera keep up their content on Ukraine pretty well? I seem to remember they did. I could totally be imaging it too.


I'm talking about actual combat footage, not news articles.

1chemistdown avatar

Let the Ukrainian mods know to get over here.


If anything we'd need the submitters. And as I've said already, I don't have any accounts anymore.

1chemistdown avatar

Ok. I know other mods have rapidly moved everything lightning quick (see Piracy). It just takes a nudge to help them do it.

1chemistdown avatar

What about it?

1chemistdown avatar

Lots of Ukrainian posting


Okay first of all you posted a link to a thread, and secondly I know that there's Ukraine magazines & communities. But as I already stated they do not fulfill my need for actual combat footage and recent happenings.

1chemistdown avatar

Ok, I’ll stop sharing anything I find with you. Best of luck, hope you have a good one


Prime kneejerk reaction.


I bet they just don’t like seeing all the awards go to fuck u/Spez posts.


Most likely so.

MortyMcFry, avatar

That would fit with the Musk comparisons

TheOneWithTheHair, avatar

I was going to post, “Do they understand their user base?” but after reading your post, I believe they do.

kingthrillgore avatar

They had the good part of a month to understand.

AnonymousLlama avatar

That's where I'm putting my money. They don't want clearly shit dogshit admin posts to get poor awards


I think that’s actually closer to the mark than many realize. Awards are great when they are not directed at the company or it’s rep in a negative manner as they show positive engagement and help the company with sales marketing. When awards and upvote/downvote counters are used to highlight that the users are having a negative experience then it hurts the platform image. Similarly to how YouTube removed the downvote tracker because their marketing team realized it hurt their sales revenue with business partners.


TBH, I don’t think they care. It is monetization and engagement of their microtransactions…as smug as they may be, I think it’s all about $

kingthrillgore avatar

Agreed, just because spez is getting repeatedly dunked on, he wouldn't want to prevent them from paying him for the pleasure.


I just said this yesterday or two days ago when they announced they were going to start paying people for content, but it truly is amazing how Reddit can find another significant thing that will hurt them as a business and move forward with it.

It seems like they’d run out of things that could significantly hurt their business, they just keep finding something else.

Soon they’re going to be down to basic features, And they’ll be like hey look so hyperlinks don’t work anymore. And then that’ll be the end of the press release.

Their “business decisions” are insane right now.

It’s very difficult to see this procession of self-mutilation technologically in another light other than deliberate corporate suicide. Like is someone going to benefit if Reddit goes bankrupt? Is that what’s happening?


could be coke-fuelled manic behaviour. or maybe meth. Whatever it is, spez is coming unglued.

driving_crooner, (edited ) avatar

they’ll be like hey look so hyperlinks don’t work anymore

How much until all the links open on an internal browser like in LinkedIn?

AnonymousLlama avatar

It's pretty entertaining to watch though, like a train wick in motion


I’m definitely enjoying it, the self destruction of both Twitter and Reddit.


Get out of my head man!


I don't understand how this change hurts them. Is it that it makes their premium subscription less enticing? I never had premium or used awards, so I don't get it.


It’s what’s coming next.


This is what happens when you outsource your strategic management decisions to ChatGPT


There’s no way that chat GPT could make decisions this outlandish and nonsensical though, could it?

Still not using LLMs yet myself

MargotRobbie, avatar

When an organization is collapsing, everything they do onward is and will be wrong, at that point, it’s better to just get out as fast as possible.


To prevent score manipulation, voting is now a premium feature.

TheHog, (edited )

Seriously, spend a bit of time looking into Gamestop / superstonk. It explains all of it. And you may get some real money out of it. will work if you don’t wanna use reddit, r/superstonk. There is a lot to digest but it may change the world as we know it.


I didn’t want to use Reddit, so thanks for providing the other site. Direct registration does make a lot more sense, I didn’t even know there was a separate agency underwriting my stocks, but if the transfer agent at a particular company can transfer the stocks to your name, why is that not yet part of the system?

I know I’m not being super clear but that’s because I buy my stocks through a third party brokerage and don’t really understand the details.

I guess my question is why is direct registration not the norm (I’m guessing advantageous capitalism) and is direct registration a new movement?


That is the perfect question. It should be the norm for long term investments.

I don’t know when it was but the large banks/brokers lobbied and made it against the law for companies to tell (or even suggest) there investor to DRS.

The only down side I know of is that when selling, shares have to be paired with a buyer, which isn’t instant (may even take a couple days).

But the up side is they cannot lend your shares to short them against you. Also, if the price was to go brrrrrrrrr and be in the hundreds or more (cough cough millions) brokers can sell your shares for you, at any price, and say it was for your safety as the stock was volatile.


Wait a tick. if I buy 100 shares of Microsoft from a brokerage, the brokerage can still short those shares that I have bought?


Yes! Or more accurately “lend” them to someone who will.

Even if you have a broker that promises not to there is minimal regulation to stop them and if they get caught the fine is a (small) fraction of the money they make on that transaction (which is just a cost of doing business). I believe this was shown in r/superstonk just by someone looking at the sec filing.


That’s crazy, it feels a lot like the fractional reserve scheme or also when banks can lend the money out and you get a ridiculous interest rate back on the money they’re making off of your money.

I’m going to look into shorting the stock you buy though, since I don’t know about that one yet. Thanks!


Didn’t they come out and say early on when they firsr introduced rewards that they’d made enough money to cover their server costs for many decades? Whatever happened with all that?


Did they? Do you have a link to that? I’d be very interested in that. The whole situation is so bizarre


Maybe it covered their costs for old school reddit pre built in image/video hosting when it was essentially just text and thumbnails?

Now that they’re no longer relying on imgur (which is doing it’s own thing) they have to host their own images which is EXPENSIVE.


In other words, they digg their own grave.

ayyndrew, avatar

I think it used to say on people’s profiles something like “This user’s gold has paid for x hours of server time”


Line must go up. Doesn’t matter if it’s sustainable or if a bag was gotten in the past


They probably blew all of the money on Spez’s pay and NFTs.


Reddit is selling NFTs (avatars), not buying them.


To be fair the awards system was complete dogshit and just became a rich man’s upvote and a way to financially brigade comments.

I remember the days when /r/the_donald gilded hateful comments/posts to game Reddit’s frontpage.

Awards well and truly jumped the shark when the admins took Reddit Silver, a meme pic that people would often post to mock the act of gilding, and make that into an award that offered the recipient nothing other than a silver crudely-drawn emblem by their comment.

Normally I’d support the removal of this feature, but it’s blatantly obvious they did it because Reddit’s top payers abandoned the site and because they were fed up with watching “fuck u/Spez” posts getting gilded.


I never used the awards, did awards actually affect the prominence of a post?


guess we’ll see blue checks on reddit too

samus12345, avatar

Orange checks.


Pretty crazy about the paying people for content, hadn’t heard of that. Seems like a great way for content to get dumbed down to appeal to the lowest common denominator and fish for free money. Oh well, I’m sure reddit has honorable intentions and is doing this solely to benefit its average user.


Paying content creators, but not mods? That’s hilarious

dantheclamman, avatar

It’s very Animal Farm-esque watching them degrade in real time, and continue to destroy what they built


Someone always benefits when public companies go bankrupt or lose value, so yes.

Honestly, the part I don’t get? That they didn’t wait to start self sabotaging the business after the insiders had been able to offload their positions in an IPO.

Like, the usual way to do this would have been:

IPO at status quo Redditors buy shares Insiders sell shares and open shorts Reddit begins to implode itself Redditors hold bags, insiders laugh from their yachts

Who, at this point, is going to buy into reddit’s IPO?

kingthrillgore avatar

It wouldn't surprise me if the investors behind the scenes aren't already interviewing spez's ouster without his knowledge.


Oh right, that is definitely how they should have done it.

This is exactly what I mean, this route of self-destruction makes zero sense.


Maybe the same investors who bankrolled Musk’s takeover of Twitter?


Like Mel Brooke’s The Producers yet with more to lose and even more stupid.


Ha, yea, like the producers, except that they were working toward tanking the show for a defined payday, and Reddit it’s killing itself before the IPO to give itself a smaller payday?


they announced they were going to start paying people for content

I must have missed this. Do you have a link?


I just frantically searched for like 15 minutes trying to find what the hell I was talking about, haha.

My bad for saying “announced”, there was no official announcement, there are actually lines of code in the reddit apk that outline a Contributor program that allows users to convert their karma/awards into real money:

"Fake internet points are finally worth something! Now redditors can earn real money for their contributions to the Reddit community, based on the karma and gold they’ve been given. How it works:

  • Redditors give gold to posts, comments, or other contributions they think are really worth something.
  • Eligible contributors that earn enough karma and gold can cash out their earnings for real money.
  • Contributors apply to the program to see if they’re eligible.
  • Top contributors make top dollar. The more karma and gold contributors earn, the more money they can receive."

Here’s the link to the article:…

kingthrillgore avatar

Paying their users for content is actually a good thing on paper. In fact, it counteracts the largest argument over API charges that I had: That they were gonna make more than per MDAU via ads, but have the audacity to keep all of it, while not even giving the users that provide it nary a crumb.

The problem with this is: What is a fair price for user generated content? What is a fair redistribution based on DAUs and activity? Is there even a fair model? How could you guarantee it when there will be cabals to provide content at a certain level, as was seen when blogrings tried it in the late 2000s?

Unfortunately, there's no easy answer, because reddit will always give the least amount they can endure, especially as they are not profitable. And when they are, they will bargain down because they need cheap UGC to function. Such a system is probably going to be unfair by philosophy and design.


I think even on paper paying users for content without any sort of regulation, standards, or guidelines will rapidly lower the quality of that content.

There are already so many accounts, and I’m not even talking about bot accounts, that focus on saving front page posts, coming back in 3 or 4 days, and reposting those posts.

I can only see the low effort post situation deteriorating once Reddit starts paying karma farmers.


Yeah, actually. This has completely derailed what has historically been a powerful platform for progressive and leftist movements going into a US election cycle. Same with Twitter. Meanwhile, the MAGA propaganda machine at Meta chugs along unfettered.

I can’t see any other motivation. There is certainly no economic incentive to run either business as they have been, but running the companies into the ground as a means to control or destroy opposition communication platforms definitely makes sense.

Tetra avatar

Reddit is overall quite left leaning, with a lot of its communities being some of the biggest hubs for lefties on the internet (antiwork comes to mind, all the LGBT subs, majority of the big politics subs also heavily lean left).

I don't think it's that crazy a "conspiracy theory" to say that this could be intentional sabotage. IMO it's what's happening with Twitter also, I think the alt right is paying big to take down left leaning social media so they can control the flow on information. I know Musk and Spez are profoundly stupid but I don't think they're stupid enough to genuinely believe in their recent business decisions. I think these decisions make a lot more sense when viewed through that lens.

They got officially fact checked a few times and that put the fear of god in them, since their whole schtick relies on ignorance.


You can’t convince me spez if alt-right. He is what led to reddit becoming so left leaning.


It’s all going to plan. A wealthy investor has paid a lot of money to shut down popular platforms like Reddit and Twitter. Knowledge is power and they can afford to, and have the incentive to keep us in the dark. Can’t have us poors rising up against inequality if we have no soapbox to stand on.


laughs in tencent


Any proof you can offer on this, except for your hunch?

AnonymousLlama avatar

Hard to prove that type of stuff. It could just be incompetent leadership but it's starting to feel like it's something more given how many back to back missteps they've had recently.


I doubt doubt it, but damn it makes sense



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  • Donjuanme,

    I mean, Twitter? Dude (may as well have) lost 45 billion dollars and is still a hundred -billionaire now with a circle jerk site of “supporters” rather than people talking about how much his cars suck and how unethical his business practices are.


    Everything is a Machiavellian drama nowadays and some people are determined to be the rebel heroes.


    It fits with existing patterns depressingly well. The issue is, it’s generally very subtle.

    E.g. Murdoch once even admitted on camera what he does. He “suggests” what he thinks should happen to politicians. Those that either agree, or follow his “advice” start getting negative stories about them dropped from his papers etc. Conversely, those that disagree get their positive stories dropped more. Once a few politicians have had their careers ended by it, most of the rest fall into line, it’s only minor favours. Until it’s not; and all the previous favours suddenly risk looking very bad in the press…

    No laws broken, no overt threats given, but the more it happens the stronger it becomes. It eventually helped cripple BBC news, in the UK, among many other problems.

    Reddits behaviour fits this pattern too well. Something has been offered in the background. Initially, it was for small favours, but it’s now reached a tipping point. I suspect they are hoping that they can fire sale the whole user driven system (everything must go [at once]). People fatigue on the constant news, and there’s nowhere new to flow and reorganize.


    I don’t know how you could more organically commit corporate suicide than the way they’re going about running Reddit recently.


    I’m willing to bet it is somehow connected to BlackRock.


    I’ve played with this idea in my head on several occasions. It does seem rather insane how all social media sites are self destructing and making business decisions that are questionable at best. Given all the uprisings across the globe in recent years, it would not surprise me if there were various investors and governments who would pay good money to destroy those platforms. Also the sudden and complete self destruction of both Reddit and Twitter right as we’re about to head into the 2024 US presidential elections, seems rather suspect as well.

    The other idea I’ve been considering is that both Musk and Huffman are raging malignant narcissists who are throwing a massive childish tantrum and burning it all down simply because the users on their sites made fun of them.


    Musk would’ve had to agree to making himself look bad, which I don’t think he would’ve done.


    Whichever ends up being true Musk and Huffman are raging malignant narcissists regardless.


    I’m leaning into the theory it’s someone in power in Saudi Arabia. A member of their royal family is heavily invested in Twitter, owns shares and fronted Elon a big chunk of money for Twitter and they would surely like to crack down on social media in pretty much every middle eastern country, what with those pesky women protesting by not wearing their hijabs and protests and riots happening over there in the past decade. The first thing they do when there is trouble is shut down twitter, shutting it down permanently makes things easier for them.


    They’d be arrogant and stupid enough to call for it, that’s for sure



    People keep laughing at how dumb execs are. Like they are dumber than the average person. They aren’t. They pay lots of money to very smart people who tell them what will happen. It’s just much easier for them if people think they’re dumb instead of malicious. Because again, they have smart people telling them how to play this.



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  • kplaceholder, avatar

    That’s interesting, but there’s one problem: are they really that coordinated?


    You’re talking about organizations that can put down $20bn to fund Musk’s takeover of Twitter. People with that kind of money absolutely have the resources and know-how to manipulate entire markets. It would be naive to believe otherwise.


    Not to divert too much from your point, but Reddit was a progressive and intelligent community? Thanks for the laugh haha


    Reddit is 1000’s of communities. It’s just as wrong to say that it isn’t progressive and intelligent as it is to insinuate it’s all one big community in the first place.

    However, it’s really not a secret that reddit’s majority (at least used to) lean left harder than any other social media. Intelligent is maybe subjective and not accurate, but they were at least more progressive than most other social media sites.


    But seriously, why aren’t we talking about this more? We’ve seen some fairly significant mass movements gain real traction on Twitter and Reddit in the past few years and, simultaneously and nearly instantly they are both quickly scrambled and made completely useless for that purpose.


    Take a look at the Hong Kong protests. Twitter was a huge way to show the world what was going on. But also full of shills and bots sewing discord

    Honestly at this point I can’t tell if I’m happy or sad about things like Twitter going away. It was full of horrible discourse and bots and misinformation, but also helped a lot of people. Back in the day it was insanely helpful for directing large areas affected by disasters.

    I just don’t see the good uses of these platforms ever coming back from all these primadonna CEOs


    Remember the legitimate threat to the status quo of capitalism that came from the GME/robinhood/etc moment, not to mention antiwork/fuckwork. Think about how prevalent discussion of the remote work/4 hour work week/UBI have been on Reddit’s front page.

    If a general strike was every close to happening in the last decade, it would have been organized and circulated on Reddit.

    Billionaires do each other favors.


    Reddit’s incompetence is so mind-blowing it’s unreal. Even a crackhead can manage Reddit better than spez

    Varyk, (edited )

    It’s truly shocking. Like all the Twitter stuff that musk is doing, seems in some way connected to his ego and they seem like genuine mistakes that he’s making because he’s completely out of touch and an a******.

    But with Reddit, it’s like I can’t follow the logic of these decisions at all, I can’t tie back these obvious blunders to any sort of logical troubleshooting decision making process for their company.



    The logic is to destabilise public forums ahead of upcoming elections, so the wealthy can consolidate more power.


    I hate that this take seems like the conspiracy take but also is totally plausible. Just look to the example of the Arab spring and how instrumental social media was for organizing. By fragmenting all social media it’s a lot less likely you see a massive resistance if shit goes sideways.


    If this is the case, I guess it makes sense why these bad, seemingly “money-losing” changes aren’t going to be felt by the company or CEO. Soon as they go public, the elite that pushed these changes will buy up the amount they promised, spez will take his payout, and they will have “union-busted” another prominent social media platform used for progressive ideas and discussion.


    Fun fact, most of the money Musk spent on Twitter was underwritten by stocks in Tesla, which have drastically shrunk in value since the purchase.

    rbos, avatar

    TSLA has mostly recovered though.


    This might be the top-down view, but the bottom-up is Telegram forums, Mastodon, Lemmy, and similar distributed hard to close down spaces.

    “Divide and conquer” is a valid strategy when one can conquer each part separately, “guerrilla warfare” is the aftermath of failing to conquer the divided parts.

    Dark_Blade, avatar

    I can’t believe I’m saying this, but this r/conspiracy-tier theory is really the only explanation for this beyond ‘spez is dumber than a rock with brain damage’.

    kbity avatar

    It's just Huffman, an Elon simp, deciding he wants IPO money and that the best way to make it is to blindly follow whatever Twitter does. Because, you know, Twitter's so hot and profitable right now.


    Haha, right. Insane.

    zeppo, avatar

    We just don’t have as much firsthand information about Splez because he doesn’t try to make himself the center of attention on his platform and the news.

    kingthrillgore avatar

    If only his common sense applied to running reddit.


    Regulatory Capture is when corporations install favourable politicians and former employees into positions that enact policies and regulations favourable to the goals of industry (profit).

    I think what we’re saying here is Corporate Capture, where malicious players have captured major corporate entities in an attempt to neuter platforms that are used by the masses in an effort to control the messages given to the population.

    People start talking about revolution, and suddenly the mediums used to enable free communication are removed.


    And Threads shows up right on cue with a stated deemphasis on news and politics. Meanwhile politicians are pushing to ban TikTok.


    Well, TikTok has China, who would love nothing more than to destabilize the US further to increase their global power. Had it not been for COVID, they only needed to wait since tRump was doing his best to help them out. I suspect this is why it’s only TikTok they want to ban anymore; it’s the only social media platform they can’t directly control.

    This has been happening to reddit over the last decade and was only accelerated when reddit was used to facilitate a short squeeze on the market and caused a bunch of “market makers” to lose a lot of money. They couldn’t control reddit back then, but they sure can once it’s public and they fulfill their fiduciary promises to reddit.


    I don’t use TikTok but it seems like young people use it to get the word out whenever they are treated unfairly. Huge portions of Reddit, IG, and YouTube are TikTok reposts now.


    Agreed that Threads is sinister, but I think a lot of the reason politicians dislike Tik Tok is that it’s exporting massive quantities of American users’ data to China. US politicians don’t really take it seriously enough to believe that teenagers could use it to start a revolution, but they are pretty sure the Chinese government can use it to spy on Americans.


    politicians are pushing to ban TikTok

    Depends on the country. All over Europe politicians are using TikTok to promote their political views…


    Thanks for putting my thoughts into easily digestible words. Enshittification isn’t natural, it’s deliberate. Any CEO 's who throw up their hands and say they’re all of ideas are just trying to pull the rip cords of their golden parachutes, given to them by people who want us to believe it’s unavoidable.

    Was not breaking something that hard? No, but it doesn’t pay as well.


    You mean Musk? Because it seems that whatever insanity that Musk does, Spez wants to copy verbatim

    rm_dash_r_star, avatar

    Penn and Teller, Laurel and Hardy, Abbott and Costello, Musk and Spez


    Hey, Penn&Teller are really good at what they do, and have been doing it for longer than either Twitter or Reddit existed.


    Nobody said musk was competent 🤷‍♂️


    Sure but the crackhead part.


    coke or meth?


    First one, then the other


    that explains both the elogated moskowrat and the ex-mod of r/jaibait.



    567PrimeMover avatar

    All that needs to happen now is for meta to launch a reddit clone that steals away all of reddit's users

    can, (edited )

    I have a bad feeling Threads will turn into this. I mean it’s literally called threads. Kind of up ends the “threadiverse” name.


    Not with a 500-character post limit, it’s not. If it decides to change from Instagram in a Twitter suit to Instagram in a Twitter suit in a Reddit flying saucer…?

    zeppo, avatar

    That’s kind of how instagram has worked… went from Photo Twitter with filters, to video, then to a Snapchat rip-off, then to a TikTok rip-off. Each time they pretty much forgot about the previous functions and promoted the new style and penalized the old one in the algorithms.


    I’ll have to take your word for how Instagram has developed, since I have used Instagram for a total of about 15 minutes, and found it confusing and unpleasant. And it’s definitely a good argument for expecting them to shift ground and go for what’s left of Reddit, (maybe after they’ve mopped up what’s left of Twitter, which might not take long, since Twitter is busily mopping itself up).

    When I say “Instagram in a Twitter skin,” I’m going off articles saying that Threads uses Instagram’s algorithm, which seems a little less likely to change than the user interface/general style…? I can try to find my exact sources, if you like. It seems like Meta might have business justifications for adding a separate Reddit-replacement service, though there could be equally strong reasons to morph Threads for that purpose. I’m morbidly interested in seeing how it develops.

    zeppo, avatar

    The main difference between Reddit and Threads is the length and formatting possible for posts. Reddit of course has no limit, but Threads is inspired by Twitter, of course, and Twitter historically did 140 characters and now 280. Threads’ limit is 500. Then, Reddit has subs/communities of course while Twitter is focused on following users and hashtags. It’s a somewhat subtle difference but is significant. So, all Meta would have to do to make Threads like Reddit is to have a system for communities, and relax the length limit. (I don’t actually believe they’re interested in that, btw).

    Algorithms for feeds actually do change a fair bit over time. For instance, YouTube’s has changed a lot and used to recommend a lot more new things based on what other people who watched a video also watched, and now it recommends a lot of videos you already watched. Facebook went to a lot more ‘a friend of yours liked’ type posts. Twitter did too, apparently. I wouldn’t be surprised if they use the IG algo as a starting point but adapt it to Threads over time.


    Give it a few months


    Pls no

    zeppo, (edited ) avatar

    Maybe Elron can buy reddit and finish destroying it


    Good ol’ Elon… delivering the coup de grâce.


    Wouldn’t surprise me if he did buy reddit

    zeppo, avatar

    He said a few months ago that he was interested.


    If that’s the case, maybe reddit thinks if they do the same things Musk is doing to Twitter, it will appeas the Musk and he will want to buy reddit. I mean soon it will have everything that Twitter has: more bots than actual users, more ads, more pointless shit to make crypto boys wet, and fewer eyes on the page due to required signups and logins.

    samus12345, avatar

    Considering how successful Threads has been, they’d be stupid not to try. So they probably won’t.


    Threads is horrible. Aside from being “not twitter,” it’s a waste of time.